What’s A Proper Gift For Your Client?

What’s A Proper Gift For Your Client?

During the holidays many us have a million and one gift we have to get and often times it’s difficult to think of the right gift. In fact, it can be more difficult shopping for a family member, someone you know the best, than a client you’ve known for a mere month. Aside from closing gifts, some real estate agents send a holiday gift or card to their clients of the past year. So what are the lengths that these agents are going to please their clients?  Closing gifts in real estate have become somewhat of a norm in the industry. When your buyer or seller closes on a property it is often custom to buy them a congratulatory gift. Most agents will leave a bottle of wine or perhaps champagne in their client’s new fridge, or present them with a basket full of goodies. In a Wall Street Journal article, Alina Dizik unveils a new level of closing and holiday gifts in real estate. Real estate agent Christophe Choo, presented his clients, who had just purchased a $15 million home in Los Angeles, with an all-expense paid trip to Las Vegas once the sale was closed. In a comment made to the WSJ, Choo said he gives such lavish gifts to the clients who spend over $10 million. SInce his “business is 70% repeat clients”, Choo finds it important to creating lasting memories for all his clients. Choo isn’t the only agent going to great lengths to to congratulate clients, and thank them for the commission they’ve just earned. After a buyer purchased a $1.2 million condo in...